STYLE THAT WORKS AS HARD AS YOU DO.
Your Day in One Bag.
Our bags blend fashion and function with durable neoprene, smart features, and all-in-one convenience—designed to keep up with your busiest days in style.
Who is Varibasics?
Born in Texas, our brand is made for women who do it all—mom, boss, teacher, fitness buff, and more. We design multitasking bags that save time, simplify life, and look great while doing it. With smart features like waterproof cooler compartments and belt bags, our backpacks keep you organized and hands-free. We’re here to support your busy life—stylishly and effortlessly.
What makes us unique?
We blend fashion and function into one smart design. Made from durable, tear-resistant neoprene, our bags are built to keep up with busy days and still look great doing it. With features like waterproof cooler compartments, belt bags, large laptop storage and all-in-one convenience, our products simplify life—without sacrificing style or function.
Why do we love what we do?
Because we know how hectic life can be for busy women juggling a million roles. We love creating smart, stylish bags that save time, keep you organized, and help take a little stress out of your day. When you can move through life feeling prepared and pulled together—that’s a win we’re proud to be part of.
Meet the Alira Backpack by Varibasics
Smart storage. Sleek style. Made for your nonstop day.
Adjustable Configuration
The waterproof cooler compartment collapses when not in use, creating more space in the main compartment of the backpack. Simply detach or re-attach the shelf to suit your needs.